We have been an importer and distributor of dried Asian pantry lines since 1994, and are now in our third generation. The business was established by Ben Low and his father, as a response to the limited amount of quality Asian pantry items in Australia at the time.
Our in-house Goldfish brand symbolises abundance, prosperity, and harmony in our business, and includes a range of high-quality Asian pantry staples. The symbol of a goldfish was taken from a popular Chinese New Year symbol, where a child is holding a large goldfish and a lotus flower, representing an abundance of gold and harmony. According to Feng Shui, a fish symbolises wealth and prosperity because the actual word in Chinese for “fish”, in Pinyin: yú, 鱼 , also translates to “abundance” 裕 Pinyin: yù.
Since these humble beginnings, we have grown and evolved into one of the largest distributors of dried Asian goods. We import quality, authentic dried Asian pantry lines from Asia, and then sell them into retail Asian supermarkets, where the public can purchase them. We pride ourselves on our large range of stock (including our in-house Goldfish brand), quick turnaround times and reliability, and providing a service our customers can trust.
We’re based in Melbourne, but service Australia wide, with customers currently in every state except for WA. We offer next business day delivery for Metro Melbourne.
Established in 1994
The business was established in 1994, and this is now the third generation.
We provide a large range of stock, good product range, and are reliable.
Based in Melbourne, but service to Australia wide, with customers currently in every state except for WA.
Next Day Delivery
We offer next day dispatch for existing accounts.
In-house Goldfish Brand
We stock a huge range of high-quality in-house brand Asian pantry staples.